Doruk Demircioglu

Hi, This is Doruk,
a curious digital product designer based in Sydney 🐨
focused on building inclusive & accessible products.

I am interested in solving problems through systems thinking, mixed methods, co-design, sustainability to co-build scalable solutions.

I love funk, jazz, soul, my 🐈, documentary photography,
art-house, crafty food & 90's 🏀.


You can view and download my Resume

Get in touch with me at
hello@dorukdemircioglu.com

 

Experience
Principal Product Designer
SEEK
2026/01 – Current • Sydney, Australia
  • Designing agentic hiring experiences — a strategy agent that orchestrates specialised task agents across briefing, sourcing, outreach, evaluation and selection, over a shared hiring context and memory layer
  • Adaptive interfaces under a trust-based autonomy model of five tiers, from Observer to Commander, with a trust measurement framework scoring every feature against its trust criteria before it reaches a user
  • Designed and ran a twelve-week AI learning & development programme for 25+ designers across 3 squads — prototyping, RAG and knowledge graphs, evals and observability, orchestration and multi-agentic systems
    • Senior Product Designer
    Domain
    2021/08 – 2026/01 • Sydney, Australia
  • Transformed a key property data platform for real estate professionals and institutions — optimising agent workflows and advancing design practices (12k appraisal reports monthly)
  • Product experimentation and scalable frameworks for customer satisfaction measurement and prioritisation, improving accessibility and refining research methodologies
  • Design system team member, leading accessibility & data visualisation initiatives. IxDA Sydney & Domain mentorship program (2022–2024)
    • Senior Product Designer
    Antler
    2019/12 – 2021/08 • Sydney, Australia
  • Digitally transformed a global VC’s internal operations & live event platform for investors, scaled from 10 to 26 cities
  • Designed a popular open-source SaaS for DataOps (Firetable, now Rowy.io)
  • Launched a live demo day platform utilised by 20+ global locations. Coached & mentored startup founders about product & design
    • Product Designer
    2hats
    2019/5 – 2019/12 • Sydney, Australia
  • SaaS platform for student and graduate careers
  • Increased completion rate of courses, onboarding & registration
  • Research (interviews, practice-based), journey and stakeholder mapping, usability testing studies
    • Product Designer
    Strafe
    2018/5 – 2018/7 • Stockholm, Sweden (Remote)
  • Gamified a global eSports tracking & competition App
  • Improved league structure and dynamics based on conducted research activities
  • Designing & conducting user research, usability studies. Launched friends functionality, gamified leaderboard and a new voting module
    • Product Designer
    Keyflow
    2015/5 – 2018/5 • Stockholm, Sweden
  • Scandinavia’s most innovative event management platform and consumer experience for skipping queues at nightclubs and events (150,000+ downloads, scaled to multiple cities)
  • UX and digital product across Keyflow & Keyflow Business App and web platforms, usability testing, prototyping
  • Digital marketing visuals, prints, e-mail templates and visual design of business presentations
    • Co Founder, Product Designer
    Streetkäk
    2014/2 – 2018/5 • Stockholm, Sweden
  • Launched the first realtime food-truck analytics & ordering App and street food marketplace in Scandinavia (100,000+ users, scaled to multiple countries)
  • User research, prototyping and usability studies, UX & UI design of the iOS & Android Apps
  • Brand, digital and physical marketing and communication collaterals
    • Education
    M.Des Art & Design (with Excellence)
    UNSW (University of New South Wales)
    2018 – 2020 • Sydney, Australia
    M.Sc Materials & Nanotechnology
    Chalmers University of Technology
    2009 – 2011 • Gothenburg, Sweden
    B.Eng Chemical Engineering
    Ege University
    2003 – 2009 • Izmir, Turkey
    B.Eng Chemical Engineering (Exchange)
    Sapienza, University of Rome, Italy
    Tools & Frameworks
    Visual Design
    Sketch, Figma, Adobe CC (XD, Ps, Ai, Pr, Lr, Id), C4D, Maya, Pencil(s) & Sketchbook
    Prototyping & Testing
    ProtoPie, Principle, Framer, Max/MSP, Unity, Maze, Smartlook
    Design System & Documentation
    Zeplin, zeroheight, DSM, Confluence
    3D Modelling
    Autodesk Maya, Fusion 360, Cinema 4D
    Software Development
    Arduino programming, HTML, CSS, JS, React, p5.js